To be a thought leader in the industry, it's key to know your target audience and understand the challenges they often face. But since it is difficult to find the time to research these challenges, FUNCTION: can help do the research for you by providing you industry specific knowledge through Leadership Exchanges that is integral in successful advertising, marketing and PR campaigns. 

In this recent Exchange we sat down with industry experts to discuss new technologies, products and innovations that affect the overall performance of a building. One of the hottest topics today is the building envelope -- walls, windows, doors and more. Find out how manufacturers, architects and contractors can work together to build more efficient buildings from the outside, in.

Leadership Panel Experts:

+ Blake Talbott, AIA, NCARB, ASTM, CSI, Associate Principal + Quality Assurance Lead at BBH Design

+Tom Butler, LEED AP, BPI Building Analyst, Southface Energy Institute (See Tom present on a related topic at Greenprints 2013)

+Robert Dazel, AIA, LEED, Marketing Manager for Strategic Accounts Dryvit Systems, Inc. 

Watch Leadership Exchange video on YouTube

Your question didn't get answered? Send us an email at [email protected], and we will reach out to our panel of experts.